Our position. Sustainable and innovative. By conviction.
Sustainability - our path to the future
As a social player, we at Messe München take our social and ecological responsibility seriously. Sustainability is therefore firmly anchored in our corporate strategy.
To this end, we have developed a sustainability strategy tailored to the trade fair industry. With our holistic sustainability program, we are continuously implementing projects to reduce CO₂ emissions for Messe München.
Sustainability is not a trend. It is our future.
No major event can be one hundred percent sustainable. Nevertheless, the aim must be to act as sustainably as possible and to make as many adjustments as possible. We are aware of this responsibility and hope to motivate others through our commitment. Let's tackle the issue of sustainability together. Consistently. Continuously. Constructively.
Sustainability. The measures taken by analytica
As the World’s Leading Trade Fair and conference for pioneering analysis and laboratory technology, we not only want to set an example, but also lead by example.
Our focal points are:
- For our stages, the Start-Up Area and all other Laser World of Photonics areas, we pay attention to the most sustainable, resource-conserving stand construction possible through various measures by our stand builders. Further information can be found at meplan.
- To save paper, we are constantly trying to reduce our print circulation and increase the use of digital formats, for example through our Laser World of Photonics app, digital info points and our website.
In order to return recyclable materials to the economic cycle, we recycle the waste resulting from construction and dismantling as commercial waste. By revising its waste management strategy, Messe München also aims to ensure that even more of the waste generated is returned to material flows and recycled and disposed.
A central maxim that guides the actions of our catering partners Able and Käfer is sustainability with the principle of “avoid instead of compensate”. By working with local suppliers and focusing on seasonal products as well as measures against food waste, they help to reduce environmental impact and promote sustainable business management.
You can find more information on the specific measures here.
Offers and recommendations for exhibitors and visitors
Sustainability is a mission that we can only achieve together. With various offers and recommendations, analytica supports all participants in making their trade fair participation more environmentally conscious.
- Talk to your stand constructor about resource-saving stand construction options. Our partners meplan and EECS.greens® will be happy to provide you with appropriate stand construction solutions.
- Use our waste prevention guide with valuable tips on how to avoid waste through careful planning and design of your trade fair presence.
- Try to avoid give-aways as far as possible.
- Catering: Reduce meat dishes and rely on regional and seasonal ingredients. Also talk to your caterer about how food waste can be reduced. Here you can find an overview of the caterers on the exhibition grounds and their sustainability measures.
- Check whether the number of printed advertising materials can be reduced and focus more on digitalization.
- “One trade fair visit avoids five business trips on average!” - according to a recently published study by the Association of the German Trade Fair Industry (AUMA). You should therefore plan your trade fair visit as precisely as possible in advance in order to make the most efficient use of your time on site. The analytica app is available to you as a practical planning tool.
- You do not need to bring a printed ticket with you! It is sufficient to scan the ticket on your cell phone at the entrance.
- Have you received a lanyard? Feel free to use it for your next visit to the fair. The more often they are reused, the fewer lanyards need to be produced.
- You can also use the Rail Special event ticket for more environmentally friendly travel by rail.
- To reduce the number of individual cab journeys, we offer an airport shuttle service during the trade fair that takes you directly from the airport to the exhibition grounds.
- Networking on arrival - carpooling is not only more entertaining, but also reduces the volume of traffic.