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Marketing Services

Use our marketing services for your trade show success.

More visibility for your trade fair presence

Increase the success of your trade fair participation in the long term: We offer you a wide range of marketing services that effectively support your trade fair participation before, during and after the event. Many of our services are already included in the participation fee—for significantly more visibility and reach. Below you will find an overview of the most important services. All offers and details will soon be available in the analytica exhibitor shop.

© Messe München GmbH

Visitor marketing

Optimum results for minimum effort—we support you in attracting visitors with professional invitation and contact management to address your interested parties directly. Retain existing customers and gain new customers.

Online vouchers for visitors

Exhibitors and co-exhibitors have the possibility to order online vouchers via the Exhibitor Shop. Use them to invite your customers and partners to your trade show booth. Afterwards, you can use the ticket registration to evaluate all redeemed vouchers—easily and conveniently. Please remember that the success of your trade fair participation depends to a large extent on how well you have managed your visitor marketing in advance.

Learn more about online vouchers for visitors

Lead management at the booth

With the lead tracking products Scan2Lead (adventics) and LeadSuccess (convey), you as an exhibitor simply record all visitor information digitally and in real time at the touch of a button by scanning the barcodes on the visitor badges. This gives you access to the visitor's registration data, which you can edit individually and supplement with additional information. All data scanned at your booth is immediately available in your personal portal, from which you can export all information as an Excel file.

Contact:
adventics GmbH, + 49 89 4444 33 111, contact@scan2lead.com or
convey Information Systems GmbH, + 49 89 9545867-59, LeadSuccess@convey.de

Or book your Scan2Lead solution in our exhibitor shop

Advertising opportunities - on site & in online and print media

Use your trade show participation as an efficient marketing tool. We offer you a wide range of advertising services to publicize and effectively support your trade fair participation before, during and after the event.

Advertising in the official trade fair media

Present your company individually in the exhibitor directory, visitor guide and analytica app. Your individual company entry thus ensures high visibility among your target group across all media.

Our official media partner, jl.medien GmbH supports you regarding company entries and advertising opportunities in the print and online media of analytica 2026.
Phone: +49 89 666166-21
E-mail: info@analytica-media.de

Online exhibitor directory and analytica app:
To effectively reach potential visitors and generate new contacts before, during, and after the trade fair, it is essential to communicate your participation early and comprehensively.

Visitor Guide : The analytica Visitor Guide is available free of charge to all visitors at the trade fair in large numbers. It contains detailed hall plans, an up-to-date list of exhibitors and comprehensive information on the analytica supporting programme. Take advantage of this opportunity to effectively present your company with a logo and advertisement in the Visitor Guide and attract the attention of analytica visitors.

All services can be found in the exhibitor shop under ‘Media Services’.

Advertising space at the trade-fair center

Put your brand in the spotlight where the industry meets – with our wide range of eye-catching advertising options across the venue: from outdoor spaces to the entrance and exhibition halls

Our catalog clip provides an overview of our comprehensive range.

Contact:
Marion Maurer
Media Sales
Phone: +49 89 949-20591
E-Mail: mediasales.analytica@messe-muenchen.de

All advertising spaces can be found in our exhibitor shop.

A person is holding a smartphone taking a photo at a trade fair. The word 'analytica' can be seen in purple letters. The background is blurred and you can see a banner with the text
© Messe München GmbH

Social Media

analytica is also active in the social networks. Network with us!

You will find us on LinkedIn and YouTube. We share interesting content, great impressions and useful information about analytica 2026 there. Like, share or comment on our posts and use #analytica in your communication.

More visibility and services

Turn your participation into more than just a trade fair booth—with additional services and tools that effectively support your presence. Whether logos, banners, or presentation slots: we offer you a wide range of options to further increase your visibility and effectively integrate your network.

© Messe München GmbH
Logos and banners for your usage

Would you like to promote your participation in analytica and invite your network to the trade fair? analytica logos are available for download in our media database.

You will also soon be able to order customizable banner templates with your booth number from the exhibitor shop.

Presentation slot at analytica Forums

Exhibitors at analytica have the opportunity to apply to give a presentation at the analytica forums. A free tool is available for this purpose in the exhibitor shop. An independent programme committee decides on acceptance.

Requirements: Only registeres exhibitors, topics from the analytica exhibition area, maximum 30 minutes, non-promotional, brief description

Costs: EUR 900 (plus VAT), payable only if the presentation is accepted and due for payment with the final invoice

Contact: analytica project management

Camcorder
© © iStock / microgen

Press services and Public Relations

The media shape opinions. Use our professional PR to polish your image. Present your company in the trade press across the world—before and during the trade fair.

Press conferences

Take the opportunity to present your company to the media during the trade fair – either through a press conference or a press briefing. Share your product innovations and inform journalists from daily, trade, and business media about your company and its success. To allow for maximum flexibility, the organization and execution remain in your hands.

For information about available rooms and assistance with scheduling, please contact the press team before booking at: marcom-events@messe-muenchen.de

Display of trade magazines

Present your trade magazines and newspapers at analytica, and increase awareness of your publications among our national and international trade audience.

Information about the display of trade fair magazines

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